Windows 11 Surpasses 45% Market Share, Challenging Windows 10’s Longstanding Dominance

windows 11 market share rise

Windows 11’s meteoric rise has pushed its market share beyond 52% as of July 2025, finally overtaking Windows 10’s long-held dominance. The surge comes as Microsoft’s October 2025 end-of-support deadline for Windows 10 looms closer, prompting both consumer and enterprise migrations. In spite of initial resistance, adoption rates jumped 15.35 percentage points in just six months, whereas Windows 10’s share dropped to 45.6%. The shifting terrain signals a decisive turning point in Microsoft’s OS evolution.

windows 11 market share surge

In a seismic shift for Microsoft’s flagship operating system, Windows 11 has firmly claimed its throne as the dominant desktop OS, commanding over 52% of the global market share as of July 2025.

The rise of Windows 11 marks a dramatic reversal from its initially tepid reception, with adoption rates surging by an impressive 15.35 percentage points in just six months since January 2025. This acceleration comes as Windows 10‘s end-of-support deadline in October 2025 looms large, prompting both individual users and enterprises to finally make the leap to the newer platform. Recent data shows commercial shipments are projected to grow by 8.1% in the US market.

Statcounter data reveals Windows 11 hovering at approximately 49% of desktop market share, with Windows 10 trailing at 45.6% as of August 2025. This shift didn’t happen overnight – the OS faced considerable resistance in its early days, with users clinging to the familiar Windows 10 interface and questioning whether the upgrade offered meaningful improvements. The upcoming Version 25H2 release in October is expected to further boost adoption rates.

Windows 11 steadily climbs toward market dominance, despite early user hesitation and attachment to the familiar Windows 10 environment.

The path to dominance wasn’t without its hurdles. Microsoft’s aggressive upgrade notifications and advertising campaigns initially drew user criticism rather than enthusiasm. Many organisations adopted a wait-and-see approach, prioritising stability and compatibility over being early adopters. This conservative stance kept Windows 10 firmly entrenched in many markets well into 2024.

Geographic adoption patterns tell an interesting story, with the United States leading the charge thanks to increased commercial device shipments. Concurrently, some regions showed remarkable variation – Guyana, for instance, embraced Windows 11 ahead of the global curve.

Enterprise adoption continues to follow its own rhythm, with IT departments carefully orchestrating migrations around broader infrastructure updates rather than rushing to meet Microsoft’s timeline.

The market share trajectory hasn’t been a straight line upward. A notable plateau around 43% between March and June 2025 preceded the current surge, highlighting the complex dynamics of OS adoption. Microsoft’s strategy of offering extended security updates and incentives through programmes like Microsoft Rewards has helped smooth the shift for hesitant users.

Digital Analytics Program data illustrates the dramatic change, with Windows 11’s share climbing from 41.6% in 2024 to approximately 54.3% by mid-2025. This growth comes largely at the expense of Windows 10, which has seen its share erode from 58.4% to 45.7% during the same period.

Although legacy systems like Windows 7 maintain a small presence in specialised sectors, the writing is on the wall – Windows 11’s ascendancy appears irreversible as the October 2025 deadline approaches.

Final Thoughts

Windows 11’s rapid rise to 45% market share marks a significant transformation in the PC landscape, challenging the longstanding dominance of Windows 10. While some users remain cautious about making the switch, the enhanced security features and modern interface of Windows 11 are steadily attracting both consumers and businesses. As Microsoft continues to release updates, the impact of Windows 11 on the future of desktop computing becomes increasingly evident.

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